Nikhil Nawathe

  • Taking a Bite Out of Facebook Topic Data

    … Facebook introduced topic data for advertisers in March, and marketers have taken varied approaches to using the feature. Nikhil Nawathe (right), a researcher for Facebook’s Creative Shop and marketing science teams, recently spoke about some of those uses at the Print and Digital Research Forum in London, and Facebook IQ shared his remarks…

    David Cohen/ Inside Facebookin Social Facebook- 9 readers -