• 6 Tools to Merchants Can Use to Quantify the Impact of In-Store Events

    …, retailers can pass along campaigns directly to their shoppers. Accelitec also provides performance reports and promotion measurements. 6. RetailNext: Measure in-store sales against real world events. RetailNext collects data from a number of sources and uses proprietary technology to measure the influence of a wide spectrum of events, involving…

    Stephanie Miles/ Street Fight- 5 readers -
  • 6 Innovative Ways to Implement Beacons for Marketing

    … that proximity marketing could help drive sales still aren’t sure where to begin or what types of campaigns they can implement with beacons. Here are six examples of innovative ways that businesses are implementing beacon technology right now. 1. Brands hosting interactive promotions. Swarm is working with a footwear brand to distribute 25 beacons…

    Stephanie Miles/ Street Fight- 8 readers -
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