Nonprofit Marketing

  • 3 Ways to Make List Segmentation Work for Your Nonprofit

    …. Your subscribers will be less likely to tune you out because they know your information will be the perfect fit for them. How can you start sending more tailored messages? Boston-based nonprofit, Gifford Cat Shelter is a shining example of how segmenting your list can result in powerful and effective email marketing. This animal shelter is aware…

    Constant Contactin EMail- 20 readers -
  • Nonprofit Marketing: 3 tips to increase year-end revenue

    … study, “Email Marketing: Four short emails boost year-end revenue 50% for nonprofit organization.” Tip #2. Provide “quick donate” links for previous donors The Obama for America campaign wanted to enable repeat donors to effortlessly give again. This required a few steps. First, they encouraged donors to save their payment information during…

    Selena Blue/ MarketingSherpa Blogin EMail- 9 readers -
  • 3 Ways Nonprofits Can Win Using For-Profit Marketing Tactics

    … Although their end goals may differ, the lines between for-profit and nonprofit organizations are blurring. Just like for-profits, nonprofits have to stand out in a crowded marketplace to survive. During the ninth annual Bridge Integrated Marketing and Fundraising Conference, Vocus Senior Vice President of Marketing and Product Management Mark…

    Adrienne Sheares/ Vocus Blog- 13 readers -
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