Nps

  • Get the Most Out of Your ORM With this Tool

    … approach gives your customers incentive in answering your survey. Not only will the survey make them feel valued, it’s also a single question survey and takes 3 or more seconds to complete. A follow-up question is possible and it could be done with a separate e-mail. It’s that simple. 1 or 2 questions is enough to garner you actionable data which…

    SEO Hacker Blog- 11 readers -
  • It Pays to Provide Customer Service via Twitter (Report)

    … one entire point hither, 2.66 compared with 3.66. Quick responses are key: When airlines responded to customers’ tweets in less than six minutes, those customers were willing to pay nearly $20 more to fly with that airline on future trips. In the telecommunications industry, customer were willing to pay $17 per month more for phone plans when…

    David Cohen/ AllTwitterin Social Twitter- 13 readers -
  • Interview: Rudy Nadilo on Research and Data Visualization

    … intelligence, marketing research and customer experience management. This convergence of research and visualization allows companies to be visual and clearly show their business model and customer journey through storytelling dashboards and dynamic reporting. This enables clear, interactive information to engage stakeholders and empower decisions…

    Douglas Karr/ Marketing Technology Blog- 22 readers -
  • 6 Key Performance Metrics for Customer Satisfaction

    … them to solve the problem without the need for escalation. Once you get these metrics in place, you can advance your sophistication by monitoring your customer loyalty using a combination of your customer satisfaction score (CSAT), Net Promoter Score (NPS), and Customer Effort Score (CES). Customer satisfaction is one of the toughest, most…

    Douglas Karr/ Marketing Technology Blog- 28 readers -
  • How Facebook, Twitter Updates Improve Customer Service

    … Behind the flurry of virtual photo albums, the latest celebrity gossip and day-to-day updates condensed into just 140 characters, there exists a forum for customer service. More and more often, customers are turning to social networks to engage with brands, seeking support and offering both positive and negative feedback. While…

    AllTwitterin Social Facebook Twitter How To's- 20 readers -
  • Study: Brand Content Drives Massive Brand Lift

    …: If you can produce content good enough to compel a reader to subscribe to your newsletter, they’re likely to have a good opinion of your brand even if they don’t click your emails regularly. We also wanted to gauge these ratings against a couple of benchmarks: our competitors in the SaaS content marketing space (Kapost, NewsCred, Opal, Percolate…

    The Content Strategistin EMail Content- 22 readers -
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