#Hostwithpride

  • The Best Branded Content of July

    … to factor in the larger context of each piece—how it fits into a larger campaign, how it aligns with the brand’s goals, how much press it’s gotten, etc. As my boss Shane Snow has pointed out, Oreo’s famous Super Bowl tweet was nothing special; an innocuous Justin Bieber tweet the same day got significantly more engagement. But what made the tweet…

    The Content Strategistin Content- 18 readers -
Get the top posts daily into your mailbox!