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The holidays are crazy, right? Everyone’s rushing around, doing a million things. All the while, you have to figure out how to grab their attention and start planning for next year. There’s so much going on that you might not have time to plan out your holiday marketing strategy, but that’s okay! There are plenty of ways to make even your last-minute holiday marketing ideas ...
…, #InfluencerMarketing and #Startup–more than one-half of the tweets came from questionable accounts. This level of questionable activity could lead to a lot of wasted effort, and marketers are already wasting a lot of money on bot traffic and bot fraud. In examining just 11,000 tweets over a three-day period McCready found a network of fraud that led to 10.5…