• Nielsen’s Top Social TV Moments on Twitter

    … The Walking Dead received 435,000 tweets from 150,000 authors on average. Fuller House, Netflix’s reboot of classic sitcom Full House, garnered more than 1.26 million interactions from 969,000 authors during the first 30 days after launch. Streaming may not quite have the long term impact of weekly TV episodes, but Netflix has begun to take steps…

    AllTwitterin Twitter- 9 readers -
  • Industry Experts: Amp Up Your Super Bowl Sunday Social With These Tips

    … analyze what content resonates most with publishers’ audiences. Point being that publishers can achieve high engagement rates with clever social content that doesn’t cost a thing. I pulled 5 quick tips from a recent whitepaper we’ve created with NewsWhip that I think are most suited to get you (but mainly your content) prepped for this Super Bowl…

    Inside Facebookin Social- 8 readers -
  • Are Marketers Ready for The Cross-Device Super Bowl?

    … Gone are the days when the only way to watch the Super Bowl was to crowd around that monolithic tube television. Now, not only are Super Bowl fans watching on TV, they’re following along on Twitter, snapping selfies on Instagram and sharing moments on Snapchat. They’re streaming the game on NFL Mobile or listening to it on TuneIn. That means…

    Justin Lafferty/ AllTwitter- 19 readers -
  • 6 Ways to Win Big With Paid Social During the Super Bowl

    … focus throughout the game since most conversations occur on these platforms. Leverage key moments to drive real-time engagement with your target audience. Here are some quick tips to touch down with social advertising during the biggest event of the football season: 1. Focus ad delivery on native mobile units to ensure your content is in-view…

    AllFacebookin Social Facebook Twitter- 9 readers -
  • The Big Trend in Sports Engagement: A Little Hashtag Emoji

    … the hashtag emojis (think Coca-Cola and Starbucks), but Twitter has been rolling out this feature for many events. Twitter has already activated a hashtag emoji for this Sunday’s Super Bowl 50, held about 45 miles south of the company’s San Francisco headquarters. Note: The Carolina Panthers’ official hashtag is #KeepPounding. Postano, which works…

    Justin Lafferty/ AllTwitterin Social Twitter- 14 readers -
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