#Sfsw15

  • #SFSW15 VIDEO: 3 Companies That Are Rethinking Brick-and-Mortar Business

    … #SFSW15 VIDEO: 3 Companies That Are Rethinking Brick-and-Mortar Business June 17, 2015 by Joseph Zappa Leave a Comment Filed Under: #SFSW15 The web is not a just a place for offline business to wrangle consumers anymore. Increasingly, technology is changing the way we actually build businesses in the real world. Representatives from a trio…

    Street Fight- 11 readers -
  • #SFSW15 VIDEO: Tying TV and Mobile to Measure Real-World Store Visitation

    … advertising. This link allows networks to evaluate linear television advertising’s success at prompting consumers to visit advertised stores. Rentrak set-top boxes were the key to the connection between mobile and TV. Rentrak anonymously registers the television-viewing habits of those who use its boxes, thus creating a location-based record…

    Street Fight- 18 readers -
  • #SFSW15 VIDEO: Yelp VP Talks Food Delivery and the Impact of Mobile

    … #SFSW15 VIDEO: Yelp VP Talks Food Delivery and the Impact of Mobile June 12, 2015 by Joseph Zappa Leave a Comment Filed Under: #SFSW15 Street Fight CEO Laura Rich sat down with Mike Ghaffary, vice president of business development at Yelp, last week at Street Fight Summit West to discuss the local reviews firm’s latest strategic moves…

    Street Fight- 11 readers -
  • #SFSW15: At McDonald’s, Digital is about ‘Fun and Convenience’ — Not Branding

    … #SFSW15: At McDonald’s, Digital is about ‘Fun and Convenience’ — Not Branding June 4, 2015 by Caitlin Maynard Leave a Comment Filed Under: #SFSW15 A few years ago, McDonald’s made a dramatic change in the way the company approached digital. In response to the growing importance of software in both its marketing and operations, the global…

    Street Fight- 12 readers -
  • How Partnerships are Driving the Next Generation of Delivery

    … How Partnerships are Driving the Next Generation of Delivery June 2, 2015 by Caitlin Maynard Leave a Comment Filed Under: #SFSW15 Left to right, Holger Luedorf, SVP Business, Postmates; Prahar Shah, Business Development, DoorDash; Sarah Mastrorocco, Business Development, Instacart; and Andrew Shotland, Proprietor, Local SEO Guide, speak…

    Street Fightin How To's- 9 readers -
  • Inside the Local Services Land Grab

    … Left to right, Marco Zappacosta, CEO, Thumbtack; Matt Williams, CEO, Pro.com; and Jeff Bercovici, SF Bureau Chief, Inc., speak on “The Local Services Land Grab” panel at Street Fight Summit West, the premier event for businesses working in local commerce, marketing, media, and technology. It was held this year at TerraSF, San Francisco…

    Street Fight- 10 readers -
  • How Pinterest, Twitter and Nextdoor Think about Small Business

    How Pinterest, Twitter and Nextdoor Think about Small Business June 2, 2015 by Caitlin Maynard Leave a Comment Filed Under: #SFSW15 Street Fight Summit West is the premier event for businesses working in local commerce, marketing, media, and technology. It was held this year at TerraSF, San Francisco, California, June 2, 2015.

    Street Fight- 11 readers -
  • Why Google’s Competition May Be Gaining in Mobile Search

    … For years, venture capitalists steered clear of the most successful Internet product ever: search. But now, investors are betting that a handful of new mobile search startups can question Google’s dominance. One of those startups,Vurb, might have the answer. The San Francisco-based search app gathers information from various mobile apps…

    Street Fightin Google- 5 readers -
  • 5 Hot Startups Connecting the Local Economy

    … Our local economies are changing. But it’s not just big box stores and ecommerce sites that are impacting our malls and main streets: the web has started to reinvent the very systems that help us find, buy and get on our hands on goods and service for sale in the real world. The success of Uber and Airbnb have sparked a renewed interest…

    Steven Jacobs/ Street Fight- 12 readers -
  • Why Instacart Doesn’t Want to Kill Brick-and-Mortar

    … In the U.S. last year, consumers spent nearly half a trillion dollars at grocery stores. After fits and starts, the technology industry appears to have finally started to break into this business, with a handful of new players scaling nationally. One of those companies is Instacart, the food delivery service that works with local grocery stores…

    Street Fight- 8 readers -
Get the top posts daily into your mailbox!
More from around the web