• The Science of Micro-Commitments: Transform Prospects into Buyers with 5 Small Steps

    … implemented this on the RocketMemory™ landing page, it looked like this: The results were incredible: That’s a 271% increase in opt-in rate, leading to a drop in cost per lead of 76%! Simply by shifting from a traditional opt-in form to what I now call the “Micro-commitment Bucket Survey.” Since then, I’ve implemented this Survey Funnel formula…

    The Daily Egg- 11 readers -
  • Quick Copywriting Tweaks Proven to Lift Conversions 30% or More

    … their conversion rate by 64% when they uploaded an explainer video to their landing page. The video’s script didn’t say anything that wasn’t already in their marketing copy, but by changing the medium, they lifted conversion rates. 3. Tweak Your Copy to Remove All Buyer Hesitations The most important function of the marketing copy on your site has…

    The Daily Egg- 17 readers -
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