Objective

  • 5 Rookie Facebook Ad Mistakes To Avoid.

    … is to drive people to your website, then use the traffic objective. If your goal is to gather email addresses, then use the lead generation objective. 2. Not Using Custom Audiences When you set up your first ad, after selecting your objective you’ll see something like this: This is where you target Facebook users. It is very tempting to target…

    Marketing Technology Blog- 17 readers -
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