Offline Conversion Lift

  • Facebook: How PMDs Should Approach Retailers

    …. Advertisers who used Facebook's offline conversion lift to understand the impact of their advertising on the social network saw a median return on ad spend of eight times. We've heard from many in the PMD community that you'd like to be better aligned with Facebook sales messaging. We couldn't agree more. So the following is a compilation of our key…

    David Cohen/ AllFacebookin Social How To's- 6 readers -
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