On Page Seo

  • Guide to Google ranking signals – Part 2: keywords

    … a penalty. Latent Semantic Indexing (LSI) Keywords Since the advent of Panda and Hummingbird, LSI is becoming increasingly important in SEO as it’s used by Google to determine between ‘keyword stuffed’ articles and genuinely relevant content. As our own contributor Nikolay Stoyanov states, LSI keywords are simply closely related words or phrases…

    Christopher Ratcliff/ Search Engine Watchin SEO Google- 12 readers -
  • SEO audit: a complete guide to the basics

    …, keyword research and competitive analysis are almost synonymous. Why do I say that? Because the keyword is the smallest measurement unit in SEO. By analyzing those keywords, you are at the same time analyzing your competition. Let’s use this example. You are producing food. Your competitor has X products (keywords) each one giving different…

    Search Engine Watchin SEO- 14 readers -
  • Guide to Google ranking signals – Part 1: on-page factors

    … instalments will specifically cover content, links, machine learning, site-wide factors, domain factors, mobile, speed, local, social… phew, let’s not get ahead of ourselves. First let’s look at the simple, technical elements Google uses to rank your page. On-page factors: 1 – 10 Title tag As I’ve already discussed in our guide to writing title tags…

    Christopher Ratcliff/ Search Engine Watch- 18 readers -
  • Using PageRank for internal link optimisation

    … will be in comparison with the old website. Using a text-only, database driven solution, it easy to scale and adjust before running another crawl and recalculate ratio’s between specific pages you want to have ranking well. Combine this process with historical SEO performance data like rankings, traffic, search volume, user metrics and add some machine…

    State of Digitalin SEO- 16 readers -
  • Is Your SEO Leaving Money on the Table?

    … better results than you are right now! Although it isn’t that hard, it gets easily forgotten or ignored. And if you do that, you are leaving money on the table my friend, and someone else will take it instead! Don’t Forget the Basics of SEO So what are the basics then? Well, quite simply the on page SEO (things on your site) that you can control…

    Ashley Faulkes/ Mad Lemmingsin Paid Search SEO Google- 10 readers -
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