Onespot

  • How to Empower Your Sales Team With Content

    … of a marketing agency and a video production company, was joined on the panel by OneSpot CMO Adam Weinroth and Avaya senior director of global communications Jeremiah Glodoveza. Glodoveza echoed the importance of tying your content to ROI, saying that his team is incentivized to work closely with salespeople because Avaya’s marketers have a fixed revenue…

    The Content Strategistin Content How To's- 10 readers -
  • Here’s What You Missed at the Contently Summit (Video)

    … from Vox Media, and Andrew Greenwood of Genpact gave a crash course in how brands can get in on the multimedia revolution. This panel also doubled as a hilarious stand-up comedy session for Wilson. (Check out the recap here.) The following panel tackled one of the biggest questions facing content marketers today: How can brands publish at the speed…

    Joe Lazauskas/ The Content Strategistin Content- 26 readers -
  • ‘Brand Newsrooms’ Stretched For Resources

    … Somewhere behind those ninja turtle-dressed humans and crazy Vines, there’s human mind—or, more likely, multiple human minds—devising and executing a brand’s content strategy. And inside those “brand newsrooms,” they’re feeling stretched thin. OneSpot is out with a new infographic that looks at the size of these quickly-evolving ‘brand newsrooms…

    Gabe Rosenberg/ The Content Strategistin Content- 20 readers -
Get the top posts daily into your mailbox!