Online Reviews

  • Online Reputation: 5 Calls to Action That Are Completely Overlooked

    … Despite the saying that the customer is always right and customer reviews are always welcome, many businesses struggle with how to manage anonymous online reviews. Often, the reviews seem more like harassment than actual feedback. Thanks to review platforms such as Yelp, Google Reviews, and Angie’s List, customers are now feeling more empowered…

    Growmap- 11 readers -
  • Soon to be illegal to punish customers who criticize businesses online

    … Posted on 29 November 2016. Tags: Consumer Review Fairness Act, Online reviews, Palmer v KlearGear Congress has just passed a law further protecting the right of the US consumer, essentially saying it is A-OK to post negative reviews or slander online in regards to a particular business without fear of that business seeking some sort…

    Caitlynn Cush/ Scoop- 8 readers -
  • 3 Tips for a Fantastic Reputation Management Strategy

    … Online reputation management is a relatively new field. But it has become absolutely crucial to most businesses since the advent of social media and online review websites such as Yelp. There are a wide variety of customer-brand interactions going on in the world today. The ability of brands and businesses to influence customer perception…

    Growmap- 27 readers -
  • Why Online Reviews are Important for Your Business

    … the converse is equally true. As a business owner, it is essential to embrace online reviews, read critic suggestions, respond to customer praises and complaints, and most importantly, make necessary changes to better improve customer experience. Following these steps will not only raise the number of positive online reviews, but also increase business. The post Why Online Reviews are Important for Your Business appeared first on E-Marketing Associates - Online Marketing Products for Independent Hotels. …

    E-Marketing Associatesin Social Google- 8 readers -
  • 5 Easy Ways to Write Effective Product Reviews

    …. The problem is that it is not always easy to include an affiliate link in your content without being spammy or sounding salesy. Remember that you need your content to flow naturally; abruptly adding an affiliate link can disrupt the reading experience of your audience and cause them to lose trust. However, by writing product reviews, it is a lot…

    Christopher Jan Benitez/ Growmap- 18 readers -
  • Yelp targets businesses who threaten negative reviewers with legal action

    … Online reviews can in some cases make or break a business, so it’s no surprise that many businesses take their online reviews very, very seriously. But some take their concern over what customers are saying about them online too far, and try to silence customer criticism with legal threats. Others have incorporated legalese such as non…

    Search Engine Watch- 12 readers -
  • How to Get Your Customers to Write Rave Reviews about You

    … marketing to customers, just like Amazon changed the landscape for consumer products. Relying on reviews before making purchasing decisions is one of the biggest markers of the shift of power from businesses to customers that is challenging companies to keep up. While the changing balance of power is obvious in B2C settings with the rapid rise…

    Relevancein How To's- 12 readers -
  • 3 SEO Benefits of Online Reviews and How to Get Them

    … Content Any time a user writes a review, it is unique content, whether it is published on your site pages or on review sites. Search engines like unique content, and when your site is associated with that unique content, your ranking will increase. 2. Good Organic Search Results Rankings If you are able to have user reviews in many places on the web…

    Rise to the Top- 11 readers -
  • 5 Reasons Why Your Business Needs Negative Reviews

    … customer service. Nordstrom is a great example of this. However, smaller companies often find it challenging to show that they, too, strive to provide the best customer service possible. Responding quickly and proactively to negative reviews is a great way to show you care. When companies respond publicly to negative online reviews with comments…

    Street Fight- 22 readers -
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