Online Sales

  • PMA Online Shopping Survey Results

    … The PMA Measurements and Insights Council recently conducted a survey to ascertain the top reasons that consumers shop online. With over 750 respondents in 48 states, the survey was a good representation of the various reasons often given by shoppers. When asked for the top 3 reasons that they shop online, consumers responded (in order…

    The PMA- 17 readers -
  • Quick Online Shopping Survey (Help Us Spread the Word!)

    … The Performance Marketing Association is conducting a short survey to collect feedback about online shopping. The survey takes only one minute and will be used to help us better understand consumer shopping habits as they relate to the players in our industry. Survey responses are anonymous and will be used only in aggregate by members…

    The PMA- 13 readers -
  • How 5 eCommerce Brands Created Major Profit With Small Pivots

    … marketing more than they do the usual stuff (just look at the infamous Dollar Shave Club video for more proof). And that’s easier than ever to do online… all you need is a digital camera and a YouTube account. 4. Everlane Everlane, the online clothing retailer founded in 2010, has a simple motto that resonates with their customers: Modern Basics…

    Jeffbullas's Blogin How To's- 18 readers -
  • Selling Online: Detecting Your Prospect’s Buying Triggers

    … this occurrence. These are Loiterers, not even really prospects at this stage. They are people who are just coming to kind of hang out, and so we start off growing customers with that phase. How to Interact With a Loiterer: “Learn More” The very first call-to-action in any marketing strategy to even the most unqualified prospect is learn more. This basic…

    Marketing Technology Blog- 32 readers -
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