Online Sales

  • PMA Online Shopping Survey Results

    … The PMA Measurements and Insights Council recently conducted a survey to ascertain the top reasons that consumers shop online. With over 750 respondents in 48 states, the survey was a good representation of the various reasons often given by shoppers. When asked for the top 3 reasons that they shop online, consumers responded (in order…

    The PMA- 14 readers -
  • Quick Online Shopping Survey (Help Us Spread the Word!)

    … The Performance Marketing Association is conducting a short survey to collect feedback about online shopping. The survey takes only one minute and will be used to help us better understand consumer shopping habits as they relate to the players in our industry. Survey responses are anonymous and will be used only in aggregate by members…

    The PMA- 12 readers -
  • Selling Online: Detecting Your Prospect’s Buying Triggers

    … invitation is designed to be the lowest level of commitment you can ask of a prospect – simply spend some time to find out more. The learn more call-to-action is also one of the most commonly used online strategies to get prospects to provide information. All of content marketing is essentially a learn more strategy. Any free offer that teaches your…

    Marketing Technology Blog- 27 readers -
  • 5 Retail Trends for 2015 Every Marketer Should Know

    … Two-thirds of consumers now shop across devices, making multi-touch attribution and omnichannel marketing key to every retail marketers’ strategy. There’s no longer a distinct line between online digital marketing and offline sales. Consumers are now regularly webrooming – shopping online and picking up at a local retail outlet – and showrooming…

    Douglas Karr/ Marketing Technology Blog- 12 readers -
  • How to Create a Quiz for Lead Generation and Online Sales

    … on the quiz-taker’s sense of style. Be Honest With Your Marketing Strategy: We’re not trying to pull any fast ones on our audience by having them opt-in and not letting them know what they’re getting into. Be honest with your marketing strategy. Let your quiz-taker know that you’ll be emailing them with content pertaining to the quiz they just took…

    Relevancein Social Content How To's- 23 readers -
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