Online Shopping

Online shopping or e-shopping is a form of electronic commerce which allows consumers to directly buy goods or services from a seller over the Internet using a web browser. Alternative names are: e-web-store, e-shop, e-store, Internet shop, web-shop, web-store, online store, online storefront and virtual store. Mobile commerce (or m-commerce) describes purchasing from an online retailer's mobile optimized online site or app.An online shop evokes the physical analogy of buying products or services at a bricks-and-mortar retailer or shopping center; the process is called business-to-consumer (B2C) online shopping.
Posts about Online Shopping
  • PMA Online Shopping Survey Results

    … The PMA Measurements and Insights Council recently conducted a survey to ascertain the top reasons that consumers shop online. With over 750 respondents in 48 states, the survey was a good representation of the various reasons often given by shoppers. When asked for the top 3 reasons that they shop online, consumers responded (in order…

    The PMA- 14 readers -
  • Quick Online Shopping Survey (Help Us Spread the Word!)

    … The Performance Marketing Association is conducting a short survey to collect feedback about online shopping. The survey takes only one minute and will be used to help us better understand consumer shopping habits as they relate to the players in our industry. Survey responses are anonymous and will be used only in aggregate by members…

    The PMA- 12 readers -
  • The Impact of Secure Payment Solutions on Online Shopping

    … in the decision. Trust – whether or not the vendor you’re buying from can be trusted… from payment, to delivery, to returns, etc. The fear of online shopping has been overcome in the last few years, even from mobile devices. However, the average cart abandonment rate is 68.63% Tweet This!, providing a lot more opportunity for ecommerce vendors…

    Douglas Karr/ Marketing Technology Blog- 27 readers -
  • The New ABC’s of Retail: Always Be Connecting

    … in a suite of virtual benefits so members can get the very best prices and services without ever leaving home. DirectBuy Shopping online doesn’t just offer convenience, it provides a ton of other advantages: Store Hours – Consumers can shop whenever they want online. Competitive Pricing – Competition across the Internet drives down prices…

    Douglas Karr/ Marketing Technology Blog- 17 readers -
  • Ecommerce Load Speed and Mobile UX Platform Comparison [INFOGRAPHIC]

    … for can directly impact how fast or slowly their pages load. E-retailers lose up to $4 TRILLION dollars each year via shopping cart abandonment, and one of most frequent causes for cart abandonment is a slow checkout process. Avoiding a Slow Checkout Flow You can control checkout flow to an extent by limiting the amount of information customers…

    Growmap- 25 readers -
  • Month in Numbers: November 2015

    … Black Friday and Cyber Monday dominated our digital world in November, never mind the usual mad rush preparing sites and business strategies for online Christmas shopping. November’s Month in Numbers looks at forecasts for online spend in the UK related to Christmas, the ever-improving results for businesses who advertise on Facebook and other…

    Attacat of Edinburghin EMail- 13 readers -
  • Cyber Monday Emails: Small and Targeted Wins the Race

    … According to eDatasource, most of Cyber Monday 2015 email activity began the Saturday before. And, as expected, the best-performing emails were sent to relatively small and targeted percentages of email lists. eDatasource reports seeing just over 3,000 Cyber Monday campaigns starting that day, with read rates in excess of 10%. Of those: — 22…

    Movable Ink Blogin EMail- 14 readers -
  • Cyber Monday Madness – Is Your eStore Ready?

    … shoppers walk away from their shopping carts. This is a huge number of potential customers! Click To Tweet While we can’t understand why every single shopper chose to halt a sale, we can try to convert a portion of those customers. That’s why it’s essential to have an abandoned cart strategy. Ecommerce platforms (the systems that host your eStore…

    Growmap- 18 readers -
  • 5 Trends Shaping the Digital Travel Customer Experience (Infographic)

    … The travel industry is one of many that have been disrupted by digital innovations. More consumers are turning to online marketplaces to review their options and book travel. An infographic from SDL, a provider of customer experience management solutions, outlines how travel trends are shaping the future of the digital shopping experience…

    AllFacebook- 25 readers -
  • How to Identify a Hungry Market For Your Next Digital Product

    … ideal customer. Her pain points are being stressed, being overweight, and worrying about her relationship. I’m guessing they’re all tied together and linked back to being a bit overweight. It can put tremendous stress on relationships and the health of the individual. Product Design So if we were to design a product around the needs of our ideal…

    Famous Bloggersin How To's- 26 readers -
  • How Online Shopping and Shipping Behavior is Evolving in 2015

    … in store: 33% find electronic shelf labels appealing, 29% said they will consider mobile checkout, and 27% said they are open to using touch screens to receive information, make purchases or arrange deliveries. Free Shipping – Free shipping remains the most important option during checkout according to 77% of online shoppers. More than half (60…

    Douglas Karr/ Marketing Technology Blogin How To's- 20 readers -
  • How eBay is Leading The e-Commerce Marketing Revolution

    … love and want, or might want. Thanks, eBay, for being the engine of online shopping that you are, keeping me from getting to sleep at a reasonable time tonight. Someone, something, I figured, has to be behind the curtain. And something surely is. If it feels like e-commerce websites like eBay know you so well, that they seem to know exactly what…

    Relevancein EMail How To's- 13 readers -
  • 3 Challenges Faced by Enterprise SEOs in 2015

    … for big businesses with a large number of physical locations. Building citations is a must and can provide demonstrable results, and is something that is relatively easy to get started with. The business case for mobile does not rely on search rankings alone. Online shopping on mobile has overtaken desktop and Google is helping marketers to understand…

    Stephen Kenwright/ Search Engine Watch- 11 readers -
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