Optimize

  • 10 Keys to Optimizing a Knowledge-Base Article

    … together a fantastic article, The Ultimate Knowledge Base Article Template, along with the infographic below. I wanted to take a bit of a spin on the topic and speak to how you might best optimize your knowledge base article to attract both readers and search engines. Here are my tips aligned with Colin’s: Title – search engine users often…

    Douglas Karr/ Marketing Technology Blog- 33 readers -
  • Flagging Whitelisted or Blacklisted Traffic Source Variables in Tracker

    … Thrive tracks the performance of custom variables such as keywords, geo-targets, site IDs, publishers, demographics, and much more from your traffic sources, but when you do something with those custom variables on those traffic source, such as blacklisting a particular underperforming keyword or increasing the bid of a well-performing geo target…

    Tom Fang/ iPyxel Creations- 20 readers -
  • 8 Unmissable VidCon 2016 Industry Track Seminars Video Marketers Must Catch

    … The online video industry is evolving at such a rate that technologies and platforms that were new last year have become the industry standards in 2016. So, for brands, online video professionals, publishers, marketers, and advertisers, attendance of the VidCon 2016 Industry Track is an absolute must! As mobile viewership and online video…

    ReelSEOin Facebook YouTube- 27 readers -
  • 8 Unmissable VidCon 2016 Industry Track Seminars Video Marketers Must Catch

    … The online video industry is evolving at such a rate that technologies and platforms that were new last year have become the industry standards in 2016. So, for brands, online video professionals, publishers, marketers, and advertisers, attendance of the VidCon 2016 Industry Track is an absolute must! As mobile viewership and online video…

    ReelSEOin Facebook YouTube- 23 readers -
  • 7 Expert Tips: How to Get YouTube to Recommend Your Video

    … that directly impact our suggested videos performance. We make “engaging” videos, encourage “engagement actions”, optimize our titles, optimize our metadata, interlink our videos, make great thumbnails and start YouTube Sessions. #1 Make “Engaging” Video Content At Frederator Networks when we say “engaging” we mean videos that keep the viewer watching…

    ReelSEOin Social SEO How To's YouTube- 27 readers -
  • 5 Ways to Hack the YouTube Description Box for Better Rankings

    … The YouTube description box might be the most undervalued player on your video marketing team. Many brands, vloggers, business channels, and other less-formally produced channels will skip the description box as unnecessary or simply not worth the energy to optimize for every video. This could be killing your channel, Larry. Truth…

    ReelSEOin Social SEO YouTube- 19 readers -
  • BuzzFeed Video Titles Deep-Dive: Facebook Vs. YouTube

    … If you want to really grab viewers’ attention, you’re going to need the right title for your video. A compelling title can entice a viewer to click on your video, and also invite them to click on others on your page or channel. We already know the importance of using the right keywords, and crafting them into a phrase that snappily sums up your…

    Andy Smith/ ReelSEOin Social SEO Facebook YouTube- 31 readers -
  • 8 Essential Ways to Keep Your Video Content Relevant

    …-to, tutorial, and vlog. YouTube offers suggestions, so use them. Misspellings: If your keywords include commonly misspelled words, include these in your tags on purpose to capture searchers typing this in the search bar. #4 Optimize Your Posting Times Another way to boost declining video views is to take a deep dive into your social media metrics…

    ReelSEOin Social SEO Content YouTube- 25 readers -
  • JJ Watt and Gatorade Teach Us a Lesson in Video Marketing

    … to consume and share. #4 Optimize Custom Video Thumbnails One complaint I could lodge about this campaign is the thumbnails. Gatorade certainly could have spent more time selecting and improving what was showing. On one hand, the natural screenshots do lend some viral credibility to the campaign. As we’ve mentioned before, an overdone thumbnail reeks…

    Andy Smith/ ReelSEO- 32 readers -
  • Top 9 Things I Learned From the Industry Track at VidCon 2015

    … to optimize your content and your site for the human experience, and not the machines. #9 If you are working with an influencer on an ad campaign, trust them and stay out of their way. You should know them and their content enough to give them creative freedom with their promotion of your product or you shouldn’t be working with them. EXTRAS…

    Andy Smith/ ReelSEOin Facebook YouTube- 32 readers -
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