Oracle Marketing Cloud

  • Using Live Data in Email: Watch the Webinar

    … Marketing Cloud to offer tips and inspiration on how to incorporate live data into campaigns to increase relevancy and engagement. Movable Ink and Oracle also answered questions about real-time marketing from the audience, and guest speakers from Lenovo talked about how they’ve used live data in their email campaigns and the results they saw. Watch…

    Movable Ink Blogin EMail- 10 readers -
  • Live Data: Leveraging an Open Platform to Create Amazing Email Experiences

    … incorporate real-time data with live social feeds and API integrations, and target content based on consumer data and open-time context. We’ve teamed up with Oracle Marketing Cloud to bring you a new lookbook, Live Data in Email: The Lookbook. In it, you’ll find five beautiful email examples that use live data to engage and convert with up…

    Movable Ink Blogin EMail- 16 readers -
  • Right Time, Real Time Selling

    … Moving from Transactional to Conversational Email Marketing (sponsored by Genius.com) Find New Customers is a B2B lead generation company in the Tampa/St. Petersburg area that helps business develop and implement demand generation programs to improve the way they get sales leads using best practices in lead generation. Filed under: Find New Customers, Oracle Marketing Cloud, Sales 2.0…

    Jeff Ogden/ Fearless Competitorin EMail- 16 readers -
  • Mintigo: Predictive Lead Scoring for the Enterprise

    … in no time. Eloqua makes this process simple. Now, what comes next? Mintigo has developed a unique integration using Eloqua’s new Oracle Marketing AppCloud platform, bringing Predictive Marketing into Eloqua for the first time by allowing you to make data driven decisions instantly. Mintigo leverages the power of big data and predictive analytics…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • Please Stop Worshiping Originality

    THE SHOW Many businesses these days spend hours in meeting rooms trying to figure out what the next big thing will be and how they can harness its power. But being the first or the most original isn't as important as doing whatever you do with conviction, and doing it well. Steve Jobs wasn't the first to come up with a smartphone or a tablet, but he flawlessly executed their ...

    Jay Baer/ Convince and Convert- 4 readers -
  • Oracle Pools Its Acquisitions, Enters The Marketing Cloud Arena

    … Oracle has launched the Oracle Marketing Cloud, a platform combines the capabilities of its acquisitions such as Eloqua, BlueKai, Compendium and Responsys along with Oracle's Social Cloud. Now GM of the Oracle Marketing Cloud, Kevin Akeroyd said in the announcement that the new platform offers "a unified Modern Marketing platform…

    Ginny Marvin/ Marketing Land- 10 readers -