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… text social media content into social media shares. 900 words is the sweet spot for blog post length according to Orbit Media’s Blog Survey. But 8% of bloggers are going deeper with 1,500 words. Social media options Blogs are the jewel in the crown of social media. You own the content and the media entity. You retain all intellectual property…
Make Your Blog The Core Of Your Marketing Strategy I have a beef with the 2016 US Content Trends research. I don’t get why 100% of marketers don’t use blogs and find them 100% effective. It’s NOT the researchers but the marketers who responded. B2B content research shows 81% of marketers use blogs and 59% find them effective.
40 Blog Post Creation Tips With Examples Each month, 54.2M new blog posts are published and 409M readers view 19.6+B blog pages according to WordPress. Business impact: Each of your blog posts faces heavy competition to break through to your audience and yield tangible results for your business. Despite this, 81% of B2B and 77% of B2C businesses employ blogs as a content marketing tactic.
… core keywords. Focus and organize your blog content for users and search engines. Spin Sucks’ Gini Dietrich uses mind maps to plot keyword terms. Focus each blog post on one of your long tail keyword terms. The objective is to provide quality content, not keyword stuffing. Include a long tail keyword phrase in your headline (where possible). Within…
…. This helps drive prospect activity. Share employees’ social sharing activity with the rest of your staff. While broadening your social media audience, this provides an example that encourages others to contribute their best stuff. Spotlight an employee of the week on your blog. Then get your employees to share this content. Orbit Media has a series…