- Our Blog
Admit it: It would be amazing to have a famous influencer–the kind with millions of followers–promote your application. Your app needs exposure. You want a huge amount of downloads. The usual strategies everyone uses–mobile ads, social media, content marketing–aren’t working as well as they used to. But influencer marketing is timeless.
… Social analytics and reporting firm Locowise released its Facebook and Instagram data for November, along with 10 predictions for 2016. Locowise’s November Facebook and Instagram findings included: Facebook organic growth, reach and engagement were all at the lowest levels since Locowise began studying them seven months ago. Engagement…
…, but at the same time expect around one third of your list to become inactive each year. Although cousins, acquisition of new subscribers is a very different animal than reducing unsubscribes or keeping current email list subscribers engaged. These should each have their own targets. List size = Current List + (cross opt-in + organic growth + active…