Organic Media

  • The Value of Paid Social

    … reach. There is value in engaging a brand’s Twitter audience from an organic and paid standpoint. We see that consistent amplifications help to increase a brand’s share of voice, retweets and mentions. Ultimately, consistent engagement leads to an increase in overall return on investment. Brands should think of Twitter as a channel to consistently…

    AllTwitterin Social Facebook Twitter Retargeting- 37 readers -
  • What’s New in Facebook Graph API v2.7?

    … Continuous Facebook Live videos and audience restrictions on Facebook Live videos, which were added to the Facebook Live application-programming interface in May, will be added to the social network’s Graph API. Software engineer Steven Elia introduced Graph API v2.7, which will be released this fall, in a blog post, saying that in addition…

    David Cohen/ AllTwitterin Facebook- 22 readers -
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