Organic Search

Organic search results are listings on search engine results pages that appear because of their relevance to the search terms, as opposed to their being advertisements. In contrast, non-organic search results may include pay per click advertising.
Posts about Organic Search
    • 4 Tips for Using SEO to Boost E-Commerce Sales

      This article was originally published on TotalRetail. It’s no secret that proper search engine optimization is a key factor in the success of an online retailer. Some online retailers view SEO as a requirement to drive traffic to a website’s blog or homepage, but that’s only part of the story. To increase your chances of converting a website visitor into a customer, every pa ...

      Acceleration Partnersin SEO- 11 readers -
  • 17 useful search marketing stats from Merkle’s Q2 2016 report

    … but slowing Shopping Ads traffic from Google image search and Yahoo surges Google’s expanded text ads have had only a modest impact The report covers the latest trends in paid search, organic search, social media, display advertising, and comparison shopping engines, so let’s cherry-pick some of the highlights… Paid Search Advertiser spending…

    Search Engine Watch- 15 readers -
  • 7 Reasons Why You Should Have a Video Marketing Strategy

    … An effective video strategy has been proven to help you boost online business, whether through better engagement rates on your social media channels, higher conversion rates in your e-commerce store, increasing brand awareness through online videos ads, or attracting passersby to your business location. Marketers have shied away from video…

    Douglas Karr/ Marketing Technology Blog- 11 readers -
  • How organic search might influence the 2016 US election

    … Search data has always been powerful, but it becomes even more significant when we’re able to understand what people search for in relation to the 2016 US elections and how this may affect the final outcome. Every search query reflects a voter’s question regarding the candidates or specific topics and this could eventually affect the sentiment…

    Search Engine Watchin EMail How To's- 7 readers -
  • Content, Link and Keyword Strategies for 2016 SEO

    … Strategies 2016 With Tips and Tools, details many of those strategies. The Infographic covers the major SEO elements to consider in 2016, which includes keyword research, on-page SEO, site-wide SEO, mobile friendly site, link building 2016, content marketing, & mobile SEO. There’s also some helpful pointers at the end to show you which Chrome…

    Douglas Karr/ Marketing Technology Blogin SEO Content- 15 readers -
  • The Best Customer Acquisition Strategies Online

    … by 10% in just 6-9 months Tweet This! Analytics – 50% of businesses find it difficult to attribute marketing directly to revenue results Tweet This!. Identify your top converting channels using analytics. Not enough businesses emphasize the importance of measuring marketing ROI. © 2015 DK New Media. …

    Douglas Karr/ Marketing Technology Blogin EMail- 14 readers -
  • Should PPC and SEO campaigns have different landing pages?

    … easy (and risk-free) to change the URL of a PPC landing page in your ad, while getting the search engines used to a new SEO landing page can be fraught with short-term problems. See if you can make some changes to the page to incorporate some of the nice conversion rate optimization you have done for PPC. Then check the results. See if you…

    Search Engine Guidein Paid Search SEO- 17 readers -
  • Should I stay away from highly competitive keywords?

    If you've used Google's Keyword Tool, you've probably seen the column called "Competitiveness," with levels low, medium, and high. The low. medium, and high are based on the competitiveness of a keyword among paid search advertisers. The more advertisers are bidding on a keyword, the higher the competitiveness.

    Search Engine Guide- 4 readers -
  • 3 AdWords Reports That Every Search Marketer Needs To Stay Competitive

    … Search Engine Land: 3 AdWords Reports That Every Search Marketer Needs To Stay Competitive The underutilized AdWords reports you should leverage to improve paid and organic search authority and ROI The post 3 AdWords Reports That Every Search Marketer Needs To Stay Competitive appeared first on ZOG Digital Blog. Follow ZOG Digital on Twitter @ZOGDigital. …

    ZOG Digital Blogin Paid Search SEO- 1 readers -
  • The History of Search Engine Optimization

    … I’m not calling this article 25 years of SEO since that’s not the case – but it does provide some history to the web, when search engines became so important, and how they’ve advanced since then. Search engines were fairly clunky, inaccurate, and easy to game for quite a while. Ranking on search engines at one time was pretty easy… get a bunch…

    Douglas Karr/ Marketing Technology Blog- 10 readers -