Original Content

  • A Day in the Life: BBC Worldwide's YouTube Channel Manager Thomas Martin

    … Here at Tubular Labs, we focus a lot on the data produced by successful video marketing campaigns and YouTube channels. While metrics such as these can be important to consider, it’s essential to remember that behind each campaign and channel are real-life people making those video efforts as successful as they are. As such, we’ve decided…

    ReelSEOin YouTube- 9 readers -
  • 2016 Olympic Games: Vital Lessons in Tent-Pole Video Marketing

    … arousal positive emotion, according to Dr. Karen Nelson-Field, the author of Viral Marketing: The Science of Sharing. So, if video marketers are trying to move the needle on brand objectives such as awareness, perception, and interest, or they’re trying to “put butts in seats” BEFORE an upcoming tent-pole event, then they are more likely to make…

    Greg Jarboe/ ReelSEOin Social Facebook YouTube- 20 readers -
  • 8 Unmissable VidCon 2016 Industry Track Seminars Video Marketers Must Catch

    … marketing strategies. Seminar Details: Room 304 AB, June 23, 2016, 11:00– 11:30am #2 Think Like A Marketer, Act Like A Creator: How Nestle TollHouse Won YouTube Learn to appreciate the thinking of both a marketer and creator from the award-winning, Founder and Partner of Reach, a creative agency focusing on the world of digital video storytelling. Gabe…

    ReelSEOin Facebook YouTube- 11 readers -
  • 8 Unmissable VidCon 2016 Industry Track Seminars Video Marketers Must Catch

    … marketing strategies. Seminar Details: Room 304 AB, June 23, 2016, 11:00– 11:30am #2 Think Like A Marketer, Act Like A Creator: How Nestle TollHouse Won YouTube Learn to appreciate the thinking of both a marketer and creator from the award-winning, Founder and Partner of Reach, a creative agency focusing on the world of digital video storytelling. Gabe…

    ReelSEOin Facebook YouTube- 13 readers -
  • YouTube and the Frustration with Curated Video Content

    … by content that isn't being uploaded by the original creator. It is encouraging the very behavior that has caused the community backlash in the last few weeks over its treatment of fair use. Even if this content has been properly monetized, there is still no reason YouTube should be promoting it over the original content owners. For example…

    Andy Smith/ ReelSEOin Social Content YouTube- 10 readers -
  • YouTube Taking Steps to Improve False Copyright Claims

    … behind manually reviewing claims. A move like that does require a certain level of production from creators to generate the revenue to justify the people supporting them, which also requires YouTube to get better CPMs on ads or find additional success through programs like YouTube Red. The reality is that smaller creators will likely continue…

    Andy Smith/ ReelSEOin Social Google YouTube- 15 readers -
  • The Top Facebook Video Creators: January 2016 Most-Popular

    … of any publisher of all time! Top 10 Facebook Video Creators Top 10 Most Watched Facebook Video Creators January 2016 (Data via Tubular) Rankings include only those creators and brands which publish primarily original content. 500+ videos were uploaded to Facebook under the BuzzFeed umbrella in January. The most viewed video for BuzzFeed Tasty…

    Mark R Robertson/ ReelSEOin Social Facebook- 31 readers -
  • Food and News Dominate Facebook Video Views in December 2015

    There were over 8.3 million native videos uploaded directly to Facebook in December 2015, generating over 179 billion views for around 1.6 million different creators. And food related video content really scored some huge views, the with top publishers going all out to upload recipes, walk-throughs and inspirational ideas for the festive season and beyond.

    Carla Marshall/ ReelSEO- 22 readers -
  • PewDiePie: YouTube Channel Review - Through the 'Reel' Wringer

    … whose gaming channel has more views than Rihanna, Taylor Swift, Justin Bieber, and Katy Perry. He’s uploaded almost 2.5 thousand videos amassing a bro army of 40MM subscribers and putting his view count in the 10 Billion range. PewDiePie creates gaming videos of the let’s play variety. Let’s play videos aren’t detailed walkthroughs or reviews of new…

    ReelSEOin Social YouTube- 18 readers -
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