Orphan Content

  • Orphan Content: Is Your Budget Going Down The Toilet?

    … Want To Extend Your Content Lifespan? Is your content a forgotten orphan like Oliver Twist? Before you answer, consider that 60-70% of what B2B content marketer create is orphan content? This isn’t a lone statistic. 75% of marketers use a piece of content ONLY one time according to Kapost research. Even worse this data doesn’t tell you how…

    Heidi Cohen/ Heidi Cohenin Content- 35 readers -
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