Other Ad Formats

  • Amazon Text Ads Program to be Discontinued

    … Almost as soon as it was officially launched, the Amazon Text Ads program is being discontinued. According to an email advertisers received this afternoon, Amazon will shut down their text ad program effective October 31st, 2015, the same day that they will discontinue Amazon Product Ads. When originally announced on August 11th this year…

    Mark Ballard/ RKGBlogin Google- 34 readers -
  • Google Dynamic Search Ad Headlines So Long They Look Like Organic Links

    Dynamic Search Ads (DSAs) have been around for a while, and its known that they can produce headlines that are longer than the 25 character string advertisers are allowed to use in creating their own headlines. Google’s own literature states that: Dynamic Search Ads also include a generated headline that is slightly longer than standard text ads, giving your ad more visibilit ...

    Andy Taylor/ RKGBlog- 27 readers -
  • Video: A Close Look at How Brands Leverage Instagram

    …, the brand based its content on the popular #ThingsOrganizedNeatly theme. The carmaker hired influencers to post photos with the same aesthetic with its branded hashtag, #GLApacked. In other words, you may not need to start from scratch. More than likely, your target audience is already telling you what they like. From there, you craft the campaign…

    RKGBlogin Social How To's- 3 readers -