Out Of Home

  • Out-of-Home: An Opportunity for Social Media Marketers

    … is in front of the right audience in the right location–at the exact right time. We are now seeing the first mobile social datasets emerge that offer geolocation data with a proximity down to 100 yards. The close proximity is perfect for OOH and allows us to actually target very granular segmented audiences. Seed engagement in OOH by use of social…

    AllTwitterin Social Twitter- 18 readers -
  • Facebook Live Multiplatform Ad Campaign Launches Sunday

    … Facebook announced a multiplatform ad campaign Friday aimed at promoting awareness of and driving usage of its Facebook Live livestreaming feature. News of the campaign broke late last month in a report by Deepa Seetharaman of The Wall Street Journal. The campaign will launch Sunday in the U.S. and U.K., and it will include both television…

    David Cohen/ AllFacebookin Social Facebook- 33 readers -
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