Out Of Home

  • Out-of-Home: An Opportunity for Social Media Marketers

    … that social can take inside OOH campaigns on the future: Social data to inform location based targeting Mobile social datasets are enabling audience buying and targeting. The details of these audiences, from both an interest and psychographic standpoint, can be very useful in helping inform content strategies, ensuring that the right message…

    AllTwitterin Social Twitter- 18 readers -
  • Facebook Live Multiplatform Ad Campaign Launches Sunday

    … ads and out-of-home spots such as billboards and bus wraps. Digital spots, both on and off Facebook, will also be used. Images and videos are included below. The Factory, the social network’s in-house creative team, developed the campaign. Facebook said in an email to SocialTimes that the number of users livestreaming via Facebook Live at any…

    David Cohen/ AllFacebookin Social Facebook- 35 readers -
  • How to Use Offline Media to Drive Social Media Engagement

    … advertisements, QR codes and more. Go big, and make sure your media channels feed one another, so you can drive social engagement from offline media. Old Spice, for example, has seen smashing success over the years with its series of viral YouTube clips. It’s unlikely that the below video could have racked up 3 million views if it hadn’t been…

    AllFacebookin Social Facebook How To's YouTube- 40 readers -
Get the top posts daily into your mailbox!