Outreach

  • Email Outreach Tips: +22 Link Building Email Templates

    … Content-based and relationship-driven links are apparently the ones that make a huge impact in today’s digital marketing (not just SEO). Outreach accounts for the majority of these link acquisitions – which I can personally attest to as it is evident on most of the campaigns we’ve handled. Long gone are the days of solely winning through…

    Jason Acidre/ Kaiserthesagein EMail- 22 readers -
  • How to Host an Influencer Event: Connecting for Outreach

    … to connect with members of the local community? Do you want to connect with other businesses that share the same values as your own? Whatever your goals might be, make sure you know what they are. And have a plan to get there to make your outreach campaign a success. You’ll also want to consider what you’ll define as success. Your event should allow…

    Growmapin How To's- 38 readers -
  • How to generate buzz for your outreach campaign

    … Over the past month, I’ve been working away on a blogger outreach campaign for 2017. In fact, one of the campaigns is now completely subscribed for the next year. As in, all the way to the end of December 2017. I’d love to pretend that this was all down to my organisational skills, but it’s not. It’s largely because my team used a couple…

    State of Digitalin How To's- 14 readers -
  • How to market your online business for free

    … Four years ago, Carrie Hill wrote a brilliant guide on how to market a small business website. However as the world of online business marketing is a tumultuous place, the 2012 article was well overdue for an update. So here we present a brand new guide, full of updated information and tips to give your online business a boost without the need…

    Christopher Ratcliff/ Search Engine Watch- 28 readers -
  • Seven simple rules for effective email communication and outreach

    …. You need to effectively communicate WHY it’s in their (or their audiences’) best interest to link. Here are my rules for effective email communication (and outreach): Use templates for format. Know your audience. Lead with value. Be clear and concise. Active language wins. Send complete emails. Follow up. What is the goal of your…

    Search Engine Watch- 19 readers -
  • The 5 Reasons Why Cold Pitching is the Best Complement to Your Social Media Strategy

    … the chance to turn your diligence into an automatic conversion. Remember that cold pitching and pursuing potential clients takes patience. For example, the 4-email campaign could take the following amount of time: 2nd: three days after the 1st email 3rd: a week after the 2nd email 4th: a week after the 3rd email You should put your follow-up…

    Growmapin EMail- 17 readers -
  • 14 influencer marketing essentials for SEO success

    … Influencers provide great traction with their fan base and there’s a lot of valuable SEO for brands on offer, however this is often not realised. This is mostly because a great deal of focus is spent on merely making the successful partnership work, which often drains all resources to achieve. But if you are an optimist and you’re determined…

    Search Engine Watch- 35 readers -
  • Jake and Ryan NSP3 – A Quality-Focused Backlink Strategy

    … focus is the keyword research and strategy, as well as creating excellent content that deserves to rank for those keywords. So if you still have a new site with very little content like Ryan, I’d suggest spending the vast majority of your time building out the site instead of doing outreach – especially if you’re working 2 jobs and have a family…

    Niche Pursuits- 29 readers -
  • PressRush: The Polite Pitching Platform for Journalist Outreach

    … to inform the public relations firm at the other end about the accuracy of the pitch. If I liked the pitch (which was below the buttons), I simply had to reply to the email address it came from. What a fantastic way and a polite means for public relations professionals to ensure relevance with the influencer or blogger they’re communicating with. While…

    Douglas Karr/ Marketing Technology Blog- 21 readers -
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