Overlay

  • Instagram Updates Overlay for Action-Driving Ads

    … a specific display URL. If there’s no display URL listed, it will automatically default to the ad’s destination URL. Instagram also provided a success story in the form of Stance Socks, saying that the character footwear company added a Shop Now button to its series of photo ads, resulting in an 80 percent leap in engagement and 36 percent better return on ad spend. Readers: Have you interacted with ads on Instagram via its overlay? …

    David Cohen/ AllFacebookin Social Facebook- 16 readers -
  • Where do Visitors Click on a Blog?

    … Egg Overlay Crazy Egg Heatmap Crazy Egg Confetti This is a display of new (red) versus returning (white) visitors. The confetti reports will also breakdown mobile, tablet, operating system and resolution information. Crazy Egg Scrollmap We have some work to do on this one – it appears that our primary post is included, but visitors aren’t seeing a compelling reason to scroll down. We’re going to work on providing more columns of information and a category breakdown of new posts. © 2014 DK New Media. …

    Douglas Karr/ Marketing Technology Blog- 11 readers -
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