Owned Content

  • The State of Content Marketing 2015

    … include the following: Statistics and measurement of the industry and spending Prevailing brand content strategies: owned content vs. sponsored content vs. social content The merging of media companies and brands into corporate media Current content marketing technologies and methodologies The future of content-first marketing organizations Download “State of Content Marketing 2015″ below. …

    Shane Snow/ The Content Strategistin Content- 22 readers -