Owned Media

  • How to Develop a Social Media Strategy and Plan: 6 Essential Steps for Success [Webinar]

    … leads using social media and content marketing to nurture relationships. Share this helpful resource with your friends and colleagues! Join me and register for FREE Webinar: How to Build a Social Media Plan that Rocks Results!Click To Tweet Related Stories Why You Need an Integrated Digital Marketing and Social Media Plan Irresistible Content Curation and Creation -Free Webinar Live Training Who Are You? The What, Why and How to Develop Your Personal Brand …

    Pam Moore/ Pam Marketing Nutin Social Content- 16 readers -
  • Forming and Maintaining Brand Identity: Controlling Your Online Brand with Owned Media

    … Owned Media Your brand’s social media accounts and advertisements are important, but they share a common flaw: your brand doesn’t own them, and your brand, therefore, doesn’t fully control them. When it comes to media for your online brand, you can divide it into three main categories of paid, earned, and owned media. Although paid and earned…

    Relevance- 21 readers -
  • SEO Coding Best Practices: Common Sense Prevails | META Keywords | SSL

    … by the world’s top-ranking websites as well as our respected clients to garner that extra edge over the competition. In short, we’re not jumping off certain bridges just yet. Background: In 2017, search engine optimization professionals have endless tools at their disposal for everything from keyword research, to link-back assessments…

    Relevancein SEO- 22 readers -
  • Your Marketing Budget Is Wrong: Why Owned Content Is Key

    … Owned Media Published 1 min ago | By: Dan Curran Not too long ago, I met with a CMO from a leading brand. About midway into our conversation, I asked why her agencies plan creative campaigns 12 months out. She looked perplexed, so I clarified, explaining that annual planning, by its very nature, gets in the way of the flexibility…

    Relevancein Content- 26 readers -
  • Email Marketing – The Most Powerful Marketing Tactic

    … What is email marketing? Think of it, as one of the most cost-effective and conversion-rich forms of digital marketing today. We live in an era of technology, where social media has come along and gotten marketers excited all over the world, but don’t let it fool you! Email marketing is persuasive and it gets your companies great results. When…

    Relevancein EMail- 27 readers -
  • Using Infographics to Enhance Your Content and Wow Your Readers

    … Owned Media Standard content just doesn’t cut it anymore—at least not the bulky paragraphs with occasional pictures that somehow cut it for so long. Readers in today’s digital age are bombarded with information—research even shows that emails get less than 15 seconds, on average, to make an impression. Unfortunately, 15 seconds for a reader…

    Relevancein Content- 15 readers -
  • 4 Little-Known Reasons Why Content Marketing Campaigns Fail

    … through and produce compelling material. Another good strategy is to listen to what users are saying on social media with tools like Mention. This will help reveal trending issues and concerns within your industry and yield inspiration for topics. Improper planning and poor coordination Content marketing requires a lot of work. Managing every…

    Relevancein Content- 20 readers -
  • 4 Content Marketing Trends You Can Expect in 2017

    … Content Marketing, Content Promotion, Owned Media The stronger content marketing techniques become, the harder the pushback against them will be. Google, and even email filters, do their best to identify legitimate content and cast aside content that feels redundant or spam-like. When the stakes are high and people become more competitive…

    Relevancein EMail Content- 24 readers -
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