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  • Why Marketers Fail at Influencer Marketing (Report)

    … GroupHigh, there are a few core issues that result in this lack of understanding. The most significant and persistent challenge in measuring influencer marketing efforts, according to the report, was “proving value.” 28 percent of survey respondents said that gathering data was a challenge, while 13 percent don’t know which metrics to track and 9…

    AllFacebookin Social- 12 readers -
  • Sharing our 2015 Successes and Failures!

    …, podcast listeners and video observers and we easily reach over a million professionals a year on this publication. Thanks to our partnership with BlueBridge, we’ve also got a world-class mobile application that’s automatically updated as we produce content through all of our channels. We’ve got an incredible partnership with Edge of the Web Radio…

    Douglas Karr/ Marketing Technology Blog- 15 readers -
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