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  • What’s the Impact and Alternative to Ad Blocking?

    … for mobile users – a high ad growth medium. One estimate suggests that Google lost $1.86 billion in US revenue to ad-blocking in 2014. Publishers already lose an estimated 9% of ad revenue to ad blocking Tweet This!. This infographic from Signal, The Rise of Ad Blockers, provides three ways to try and retain your ad revenue: Ad Relevance – working…

    Douglas Karr/ Marketing Technology Blog- 15 readers -
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