Paid Content Distribution

  • Why Your Creative Will Fail Without the Right Distribution Strategy

    … to go viral organically. At last week’s Contently Summit in New York City, Cohen—who was joined on the “Building Your Content Studio” panel by Luke Sherwin, Casper’s co-founder and chief creative officer, and Josh Golden, Xerox’s vice president of global digital marketing and communications—explained that it’s not effective for brands to create…

    The Content Strategist- 12 readers -
  • 17 Content Marketing Predictions for 2015

    … Chase, Content Strategist 7. The term “snackable content” will mercifully be put out of its misery. —Sam Slaughter, VP of Content 8. “Distribution” and “audience growth” will be the biggest content marketing buzzwords of 2015. Now that brands are creating content, it’s time for them to start creating long-term relationships with people. —Joe…

    The Content Strategistin Social Content YouTube- 36 readers -
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