Paid Search Advertising

  • Getting Started With Social Media Advertising

    … With the increasing amount of time spent on Social Media – many brands are opting to take advantage of the paid advertising options available. This is an attractive option for many brands in search of connecting with customers and seeing a tangible return on investment. Let’s look at the options available, and how your business will benefit…

    Laura Phillips/ Koozai.comin Social Paid Search- 37 readers -
  • VIDEO + SLIDESHOW: What’s Next For Paid Search Marketing?

    "Looking Forward: What's Next for Paid Search in 2014?" by Wister Walcott - Co-founder and EVP, Products and Platform, Marin Software 2013 was a year of big changes for search marketers, from the launch of Google's Enhanced Campaigns and PLAs, to new cross-channel retargeting options, advances in real-time bidding and new ad formats.

    Marketing Landin Paid Search- 8 readers -