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Twitter can be an effective platform to advertise your business. Here’s how to create the perfect ad for your campaign objectives. Twitter counts a total number of 328 million monthly active users, with more than 500 million tweets sent each day. This brings out a great opportunity for brands to take advantage of the platform to promote their presence.
… When most people think Facebook advertising, they think B2C marketing. Many tend to assume that B2B marketing on Facebook doesn’t make sense or would not be effective – because it would be too hard to get in front of professionals, decision makers, and the right industry positions, and even if you do, they’re not in the mood to think about…
…, and growing the authority your people and brand have online. If you limit yourself to just publishing and expecting a sale here and there, you may be disappointed. Social media may be a playground for your customers, but not for your company. For a business, social media marketing should be taken every bit as seriously as any other marketing…