Paid Social Media

    • How to get started with Facebook advertising: A step-by-step guide

      Organic success on Facebook may have become harder for brands in the past few years – and will become all the more so with the upcoming change to its News Feed – but the same doesn’t necessarily apply to its paid advertising options. Facebook has seriously invested in presenting a large number of options for marketers and business owners who want to promote their content to re ...

      Search Engine Watchin Social How To's- 8 readers -
  • How to get started with Twitter advertising

    … objectives have engendered an increased interest in Twitter ads. According to eMarketer, 41% of people on Twitter purchased products following exposure to an ad in the preceding 30 days. This brings out a great opportunity for brands to explore the best ways to test Twitter advertising. The first step is to understand the different types…

    Search Engine Watchin Social How To's- 14 readers -
  • Three strategies for cracking the B2B code on Facebook

    … business if they’re browsing Facebook. These assumptions, however, are quite inaccurate – and with the right strategies and targeting in place, Facebook can indeed be an effective B2B platform. Below are three key strategies for how to make your B2B marketing successful on Facebook. Build a layered Lookalike strategy Lookalike audiences are one…

    Search Engine Watchin Social- 26 readers -
Get the top posts daily into your mailbox!