Partner

  • Partner with Ibotta, the 3rd largest Shopping App in the U.S.

    … Our partner, Button, is inviting brands to apply for a partnership with Ibotta, a mobile coupon and cash back shopping app for iPhones and Android phones. Button, Ibotta’s mobile commerce platform, is offering a new, express onboarding path for merchants – providing them with the opportunity to gain access to one of the fastest growing mobile…

    Acceleration Partners- 17 readers -
  • 7 Digital Marketing Myths to Forget Right Away

    … Life is all about motion, and the same is true when it comes to marketing. It has changed dramatically since the old days of marketing through paper flyers and ads to the age of the internet, and it’s digital marketing taking the lead position. Unsurprisingly, there are many delusions and myths about digital marketing that need to be debunked. SEO…

    Relevancein Social SEO- 37 readers -
  • How to Hook Your Audience through Targeting

    … your audience about your brand when you can let them experience it for themselves? Given the fact that 89 percent of consumers say event marketing helps them better understand products and services, this technique should be a no-brainer. As an example, when one of our clients wanted to showcase its new offering to physical therapists, we created…

    Relevancein EMail How To's- 21 readers -
  • 5 Content Marketing Techniques That Help Warm Up Cold Prospects

    … through sponsoring a booth or serving as the keynote speaker. You can also get wider exposure at minimal expense by hosting webinars on topics that are important to those within your target market. Make sure you publicize your webinar heavily to bring in customers beyond your current audience. If a business wants to get the word out to a large number…

    Relevancein EMail Content- 29 readers -
  • Want Social Shares? Then A/B Test Your Headlines

    … Adopt This Strategy Like any new finding in marketing, this technique can be used for good or for evil. Some might be tempted to test a handful of different clickbait-style titles for any given article. But, it could also save you (and your writing team) from the embarrassment of dozens of similarly structured, vapid blog post titles. Let’s say…

    Relevancein EMail- 34 readers -
  • Which Types of Content are Worth Investing in?

    … Everyone understands the value of content marketing at this point, but the question is whether or not your content strategy is delivering a high enough ROI to justify your expenses. Believe it or not, the return you receive is directly related to the various content formats and styles you use. Choosing the Right Content If you’re going to invest…

    Relevancein Social Content- 26 readers -
  • The Benefits of Creating Software Training Videos for Customers

    … return on investment than some other marketing tactics. The popularity of video content appeals to a wider range of the public than other media. Well-planned and entertaining instructional video leads to a better customer experience and shareable branding opportunities for your company. All of this creates better perceived value for your product…

    Relevance- 28 readers -
  • 7 Ways to Build Initial Visibility for Your Online Blog or Business

    … interested in your business or blog, whether as an active audience member or just a spectator. Build up a personal brand. Personal brands are amazing gateways to new visibility in online marketing. If you’re already writing blogs under your name, you’ll have a solid foundation to begin with. From there, you can develop your social media profiles…

    Larry Alton/ Relevancein Social- 33 readers -
  • Small Business Marketing: Don’t Tell Me I’m Creative, Tell Me I’m Relevant

    …, at one time head of marketing research at Ford, inserted advertisements in every other copy of the Reader’s Digest. At the end of the year, the people who had not been exposed to the advertising had bought more Fords than those who had.” The key to small business marketing success is not focusing on creativity, but on being relevant to your…

    Relevancein Content- 9 readers -
  • Small Business Marketing: Don’t Tell Me I’m Creative, Tell Me I’m Relevant

    …, at one time head of marketing research at Ford, inserted advertisements in every other copy of the Reader’s Digest. At the end of the year, the people who had not been exposed to the advertising had bought more Fords than those who had.” The key to small business marketing success is not focusing on creativity, but on being relevant to your…

    Relevancein Content- 11 readers -
  • 7 Ways to Build Initial Visibility for Your Online Blog or Business

    … interested in your business or blog, whether as an active audience member or just a spectator. Build up a personal brand. Personal brands are amazing gateways to new visibility in online marketing. If you’re already writing blogs under your name, you’ll have a solid foundation to begin with. From there, you can develop your social media profiles…

    Larry Alton/ Relevancein Social- 22 readers -
  • The Benefits of Creating Software Training Videos for Customers

    … return on investment than some other marketing tactics. The popularity of video content appeals to a wider range of the public than other media. Well-planned and entertaining instructional video leads to a better customer experience and shareable branding opportunities for your company. All of this creates better perceived value for your product…

    Relevance- 27 readers -
  • Which Types of Content are Worth Investing in?

    … Everyone understands the value of content marketing at this point, but the question is whether or not your content strategy is delivering a high enough ROI to justify your expenses. Believe it or not, the return you receive is directly related to the various content formats and styles you use. Choosing the Right Content If you’re going to invest…

    Relevancein Content- 30 readers -
  • Want Social Shares? Then A/B Test Your Headlines

    … Adopt This Strategy Like any new finding in marketing, this technique can be used for good or for evil. Some might be tempted to test a handful of different clickbait-style titles for any given article. But, it could also save you (and your writing team) from the embarrassment of dozens of similarly structured, vapid blog post titles. Let’s say…

    Relevance- 33 readers -
  • 5 Content Marketing Techniques That Help Warm Up Cold Prospects

    … through sponsoring a booth or serving as the keynote speaker. You can also get wider exposure at minimal expense by hosting webinars on topics that are important to those within your target market. Make sure you publicize your webinar heavily to bring in customers beyond your current audience. If a business wants to get the word out to a large number…

    Relevancein EMail Content- 18 readers -
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