Past Events

    • Conversion Jam Rocks

      On 9/22 I joined Conversion Jam #6 in Stockholm and I have to say that it is one of the best web marketing related events I have taken part to in 2016 (and I joined quite a lot of them). Not only John Eckman (in fancy orange dress), founder of Conversionista, suceeded to organize the largest CRO event in the world (there were 650 participants), but he did it outside USA! Chapeau.

      State of Digital- 7 readers -
  • AdWords Extended Text Ads are already among us

    … Several different sources confirmed to me that the new extended format for AdWords text ads has been extensively tested in the past months and their final release to all advertisers is imminent. Ads will pass from the current 25 characters title + 2 lines of 35 characters to 2 headlines of 30 characters each + 80 of descriptive text to better…

    State of Digitalin Paid Search Google- 11 readers -
  • Recap Friends of Search 2016 #FOS16

    … Recap Friends of Search 2016 #FOS16 Estimated reading time: 3 minutes, 40 seconds After two sold-out editions during the last two years, the organisation managed to sell out again: this time 500 search and marketing enthusiasts connected and shared knowledge during the one day Friends of Search event in Amsterdam. The programme contained…

    State of Digitalin SEO Content- 9 readers -