Pay Per Click Agency

  • 5 Steps To Choose The Right Pay Per Click Company

    … Choosing a PPC management agency that can maintain and expand your account in the long term based on your individual goals is vital to success in search engine marketing. Below are five steps you should consider before choosing your PPC agency. Step 1: Make A List When beginning your search, build an inclusive list of potential agencies…

    Matt Umbro/ PPC Heroin Paid Search- 5 readers -
  • Keep Your PPC Clients Happy – Tips for Managing Client Relationships

    … in these three areas that causes friction between client and agency. Failure to detect these flaws and address them could cause relationships to be strained even if performance is good. Let’s get to it and discuss how to address common flaws that pop up in client relationships, so we have happy clients that stay with their partners for a long time…

    Jeff Baum/ PPC Heroin Paid Search- 8 readers -
  • 5 Tips for Proactive Client Communication

    … recapping the main points of discussion, followed by the action items for both sides. Here's an example of a recap email: It was great to speak with you today and I believe we had a productive meeting. The major points of discussion included: Cost per conversion continues to decrease due to the new campaign builds The remarketing code is live…

    Matt Umbro/ PPC Hero- 18 readers -