Peg Fitzpatrick

  • Tearing down the house: How to handle social media haters

    … the haters. We got into this to tell our stories because they matter and because honestly, these haters probably made us feel shame for these same stories when we were younger, but now we are older and have a firmer stance on this earth and in our own voices.” Peg Fitzpatrick, author, blogger “The biggest lesson that I learned is that if I don’t…

    {grow}in Social How To's- 19 readers -
  • Content Typography: Why Your First Impression Matters

    …, Contently uses a sans serif font for its headlines and a serif font for the text. Like blogger Peg Fitzpatrick and Rebekah, Contently uses color to make its links standout in their blog post in a way that reinforces their branding. One font causes your content dies of monotony. You’ve applied the design equivalent of brakes. It’s more difficult…

    Heidi Cohen/ Heidi Cohenin Content- 31 readers -
  • Why You Should Attend Social Media Marketing World 2017

    …, Facebook Marketing: An Hour a Day) Jay Baer(author, Youtility) Ann Handley (author, Everybody Writes) Michael Stelzner (author, Launch) Michael Hyatt (author, Platform) Amy Porterfield (co-author, Facebook Marketing All-In-One for Dummies) Chris Brogan (co-author, The Impact Equation) Mark Schaefer (author, Social Media Explained…

    Douglas Karr/ Marketing Technology Blog- 58 readers -
  • 50 Social Media Tips You Can Use Now

    50 States of Social Media To celebrate the Fourth of July, America’s birthday, we’re giving you 50 social media tips. One social media tip for each state of the union. This way you can be a bright star on social media showing your rocket’s red glare. I’m sure you’re using social media for business. That’s a no brainer.

    Heidi Cohen/ Heidi Cohen- 54 readers -
    Earlier about the same topic:
  • Blog Community: 5 Types of People Your Blog Needs

    … bloggers. Accept guest blog posts. Allow other people to contribute posts to your blog. If you do this, provide easy-to-find guest blog post guidelines. Social Media Examiner depends on guest bloggers Monday through Thursday. (Hat tip: Cindy King) Customers. Show their success stories. Ask customers to provide their photographs and videos showing how…

    Heidi Cohen/ Heidi Cohenin Blogging- 37 readers -
  • Social Media Marketing World 2016 Influencer Roundup

    … 39 Social Media Marketing Experts: What To Add To Your Plans Feel overwhelmed by social media marketing? You’re not alone. Social media is constant firehose of information. Using it for your company’s marketing efforts can be daunting, especially if you’ve got a limited budget and resources. But what if you only had to do one thing…

    Heidi Cohen/ Heidi Cohenin Social EMail- 36 readers -
  • Content Curation Grows Up: What You Need To Know

    … Content Curation Joins The Content Marketing Team If content marketing is a teenager who’s left home, then content curation is its ever-present romantic attachment. Like teenage love, content curation holds a strong sway over content marketing. That’s what happens when you’re in love. Content curation may never reach content marketing’s…

    Heidi Cohen/ Heidi Cohenin Content How To's- 50 readers -
  • Instagram Images: How to Stand Out on Instagram

    … Is your business on Instagram? Are you curious about what to post? To discover how to use images on Instagram, I interview Peg Fitzpatrick. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social…

    Michael Stelzner/ Social Media Examinerin Social How To's- 30 readers -
  • How To Get Your Content In Shape For The Summer

    5 Summer Content Marketing Tips This month, my gym has been pushing memberships. I’m not surprised since it’s the time of year when people start thinking about getting into shape to look their best in their skimpy summer clothes and bathing suits. The same holds true for your content marketing. You need to get your content in shape for the summer.

    Heidi Cohen/ Heidi Cohen- 23 readers -
  • 3 Power Pinterest Search Marketing Tips To Maximize Traffic

    … on their usefulness. Think of your Pinterest image as your magazine cover to pull prospective readers into your content. On Pinterest, photo size counts. Use images that are 1102 pixels high by 735 pixels wide. Create a pin template. This tip is straight out of the Peg Fitzpatrick playbook. (Note: She batches her pins.) The goal is to speed up…

    Heidi Cohen/ Heidi Cohenin Social- 36 readers -
  • How To Succeed With Earned Media: 34 Case Studies

    … considering a purchase.” Here’s related customer trust research on influencers and media. Peg Fitzpatrick, author of The Art of Social Media; Twitter: @PegFitzpatrick 11. I’m a big fan of infographics. I especially like Neil Patel’s explanation, How To Create An Infographic That Can Generate 5,000 Visitors Per Month. Here’s an example…

    Heidi Cohen/ Heidi Cohenin How To's- 27 readers -
  • 4 Ways to Use SlideShare for Lead Generation

    … to connect with you. Maximizing your content’s effectiveness by creating SlideShare presentations is something wise social media marketers will be taking advantage of. It can be fun too. What do you think? Do you use SlideShare to gather leads? What tactics have worked best for you? Please leave your comments and questions below. Tags: leadshare, linkedin, optimize slideshare, peg fitzpatrick, slideshare analytics, slideshare marketing, slideshare pro …

    Social Media Examiner- 33 readers -
  • How to Optimize Your Pins for the Pinterest Smart Feed

    … changes to your advantage. Find out how to optimize for Pinterest’s smart feed. What’s Pinterest’s Smart Feed? Pinterest’s smart feed is a complex new algorithm based on the following elements: quality of your pin, quality of the source (blog or website) that the pin leads to and a rating assigned by Pinterest. Pin Quality: The highest-quality…

    Social Media Examinerin Social How To's- 42 readers -
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