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… Management Days conference. Author of bestselling "A Practical Guide to Affiliate Marketing" (2007) and "Affiliate Program Management: An Hour a Day" (2011), speaker, consultant, and affiliate marketing evangelist. Tags: affiliate conversion, affiliate marketing, affiliate program performance, performance marketing, performance-based marketing, website conversion …
… affiliate landscape is frequently shifting and expanding. What’s Matomy’s added value when it comes to helping their mobile media buyers negotiate all of theses ongoing changes? Ori Weissberg: Expertise. As a performance-based marketing company, we have made a point of developing a dedicated team of experts in the mobile affiliate ecosystem. These…
… New Release Raises the Bar for Enterprise Performance-based Marketing Technology Newport Beach, Calif. – September 29, 2014 – CAKE, the digital marketing software division of Accelerize (OTCQB: ACLZ) (OTCBB: ACLZ), today announced the next evolution of enterprise performance-based marketing solutions with a new release of CAKE for Networks…
In an effort to better compete with Google, the Web’s premier ad server, Facebook re-launched Atlas yesterday. It’s expected to be a game-changer for the social network, keeping in step with the company’s cross-platform goals. Several industry experts have recently weighed in on Atlas and what it means for social advertising moving forward.