Performance Partnerships

  • How to Convince Your Boss To Do Affiliate Marketing

    … to this as Performance Partnerships® Brand awareness and new audiences! As content marketing has grown over the past few years, more and more bloggers and influencers are leveraging affiliate marketing to monetize their efforts. Working with bloggers and influencers who participate in affiliate marketing can help drive brand awareness for your business and help you…

    Acceleration Partners- 14 readers -
  • Why Agencies Need to Take Transparency More Seriously

    … and knowledge of the marketplace, as it requires excellence. 4) Think long term and focus on performance partnerships. The term “performance partnerships” refers to the transparent, valuable relationships that companies seek from affiliate marketing partners. Comprised of all the aforementioned elements, it’s a strategy that incorporates a system…

    Acceleration Partnersin Affiliate- 24 readers -
  • Performance Partnerships Book Available Soon!

    … The countdown is on! Next week, Bob Glazer’s book, Performance Partnerships: The Checkered Past, Changing Present and Exciting Future of Affiliate Marketing will officially launch. This means that, on Tuesday, May 9th, you’ll be able to get your hands on a book that will give the world the first in-depth look at the affiliate (performance…

    Acceleration Partnersin Affiliate- 19 readers -
  • Are You Being a Good Client to Your Affiliate Partners?

    … at AP, marketing partners. As an agency, we spend a lot of time and effort working towards our clients’ goals, keeping accounts serviced to the highest level, and building strategic partnerships. When focusing on so many performance-based facets for our clients’ programs, it can be easy to forget that we are someone’s client too: the marketing…

    Acceleration Partnersin Affiliate- 25 readers -
  • New Podcast Episode! Get the Inside Scoop On Performance Partnerships

    … Performance Partnerships™ has been a hot topic in our neck of the woods. But what the heck are they? And why do we think they’re so important – so important, in fact, that AP’s founder and managing director, Bob Glazer, has a book coming out of the same name in a few months? We’ve answered these questions and more on our 6th Outperform podcast…

    Acceleration Partners- 21 readers -
  • Kissmetrics Webinar: Navigating Next Generation Affiliate Programs

    … Affiliate marketing is changing rapidly and the future of affiliate marketing is no longer limited to the traditional players in the space. New partners and technology platforms have come into the mix that are shaping the affiliate channel moving forward. Brands are developing and managing strategic and integrated large-scale performance…

    Acceleration Partnersin Affiliate- 35 readers -
  • How We Define Performance Partnerships™

    … Performance Partnerships™ is a term you’re going to hear a lot about from Acceleration Partners over the next few months and well into the New Year – for three reasons. First, we believe Performance Partnerships™ are a better definition of the type of quality-focused relationships that companies are seeking from affiliate/performance marketing…

    Acceleration Partners- 22 readers -