Permission-Based Marketing

  • Everything You Need to Know About Permission-based Email Marketing

    Permission-based email marketing is the foundation of every successful email marketing strategy. So, what exactly is permission-based email marketing? It begins with making sure you are getting permission before adding new contacts to your email list. Asking for permission shows your audience that you respect their privacy.

    Constant Contact- 12 readers -
  • Never Share Your Email List

    Did you know that 57 percent of small businesses are actively trying to grow their email lists? If you’re a business that respects the trust and privacy of your customers, you should never share your email list. Sharing your list could damage your reputation, hurt customer relationships, and ruin the trust that you’ve worked so hard to build.

    Constant Contact- 11 readers -
  • Why You Should Only Send Email to People You Know

    … list. Permission-based email marketing is the best route to developing long-lasting customer relationships that drive repeat sales and valuable word of mouth for your business. Watch the video below for more advice on getting permission from your contacts. (Can’t see the video? View it here.) Want more email marketing tips? Head over to the Constant Contact YouTube channel! The post Why You Should Only Send Email to People You Know appeared first on Constant Contact Blogs. …

    Constant Contactin EMail- 8 readers -
  • The Canadian Anti-Spam Legislation (CASL): A Year in Review

    … This month marks the one year anniversary of the Canadian Anti-Spam Legislation (CASL), which went into effect on July 1, 2014. CASL is meant to protect electronic commerce in Canada by deterring damaging and deceptive forms of spam, such as: identity theft, phishing, and spyware. When it comes to email marketing, CASL requires all businesses…

    Ryan Pinkham/ Constant Contactin EMail- 18 readers -
  • What is CASL?

    … CASL is short for the Canadian Anti-Spam Legislation that went into effect on July 1, 2014. What is CASL? CASL intends to protect electronic commerce in Canada by deterring damaging and deceptive forms of spam, such as: Identity theft Phishing Spyware What does CASL require from businesses? CASL requires all business to obtain…

    Ryan Pinkham/ Constant Contactin EMail- 8 readers -