Personal Selling

A sale is the act of selling a product or service in return for money or other compensation. Signalling completion of the prospective stage, it is the beginning of an engagement between customer and vendor or the extension of that engagement.The seller or salesperson – the provider of the goods or services – completes a sale in response to an acquisition or to an appropriation[citation needed] or to a request. There follows the passing of title (property or ownership) in the item, and the application and due settlement of a price, the obligation for which arises due to the seller's requirement to pass ownership.
Posts about Personal Selling
  • You’ve hit marketing gold when the dog doesn’t bark

    … on technology, business and gadget-geek culture. I’ve been compensated to contribute to this program, but the opinions expressed in this post are my own and don’t necessarily represent Dell’s positions or strategies. Top and bottom illustrations courtesy Flickr CC and Pets Adviser Second illustration courtesy Flickr CC and Andrea Arden The post…

    {grow}- 8 readers -
  • Social selling, social business, social employees and other hype

    … the right thing. 3. Social selling I was recently brought in to help support a “social selling” strategy for a Fortune 100 brand. They had already spent thousands of dollars of social selling training but saw no results and little adoption over a year. In fact, their sales were declining. I dug into the data and conducted employee interviews…

    {grow}in Social- 10 readers -
  • Advertising Engagement: Past, Present And Future

    …. In it, the author broke with past tradition by suggesting that the goals of advertising and marketing were not the same. Marketing goals are measured in terms of sales, of course; but, advertising goals are not. Coney recognized that actual purchases are predicated by achievement of a hierarchy of communications objectives; advertising goals, he postulated…

    Peter Minnium/ Marketing Landin Display- 19 readers -
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