Personalized Content

    • Yahoo Launches Yahoo Newsroom News App on iOS, Android

      Yahoo relaunched its iOS and Android applications as Yahoo Newsroom, a news app that allows users to explore news in more than 200 categories, called Vibes, as well as to share stories in the app. With Yahoo Newsroom, users can browse stories from a variety of sources, such as BuzzFeed, The Wall Street Journal, NPR and Yahoo itself.

      AllTwitter- 11 readers -
  • Candid Anonymous Messaging App Launches on Mobile

    … Candid announced the launch of its anonymous personalized news and content sharing application on mobile. The app was designed to give users a place to chat about potentially controversial issues while remaining anonymous. Candid asks users to identify their interests by selecting topics such as politics, food, entertainment and more. From…

    AllFacebookin Facebook Twitter- 20 readers -
  • Degreed Preps to Launch Personalized Learning App on iOS

    … Learning technology company Degreed is preparing to launch its first native mobile application, which will combine content from a variety of “learning sources” into a personalized feed, based on each user’s interests. This content includes web articles, podcasts and YouTube videos, which are organized by topic. With Degreed, users will begin…

    AllFacebookin YouTube- 8 readers -
  • Vine Adds ‘For You’ Channel of Vines It Thinks You’ll Love

    … Vine has updated its iOS app, giving users a new personalized feed of curated content it thinks they’ll enjoy watching. The ‘For You’ channel can be accessed via a banner at the top of the app’s main home feed. The feed contains Vines from accounts users may or may not follow, which may match the user’s interests, based on their previous…

    AllTwitterin Social- 5 readers -
  • Study: 57% of Users Say They’ll Use Apps More Often in the Future

    … Localytics, a lifecycle engagement platform for mobile and Web apps, has released its latest research, focused on the attention span of app users. The study of 1,000 smartphone owners revealed 92 percent of consumers expect to use apps as much as they do now (35 percent), or even more in the future (57 percent), but they’re also easily bored…

    AllTwitter- 9 readers -
  • Survey: Nearly 40% of Mobile Users Hesitant to Use Location Services (Infographic)

    … activated in order to receive offers and notifications from nearby businesses and attractions. Specifically, 34 percent of users appreciate receiving personalized messages from apps when location services are turned on. Overall, the study found weather and social networking apps were the most popular app types to have locations services turned…

    AllFacebook- 9 readers -
  • 40Nuggets: Engage and Convert without Annoying Visitors

    … There are a ton of tools on the market to help you increase conversions – including popup signup forms, exit intent forms, targeted landing pages, online chat, and registration forms. If you’re incorporating each of these, there’s a chance that you’re bombarding your visitor rather than simply helping them take the next step in their conversion…

    Douglas Karr/ Marketing Technology Blog- 14 readers -
  • How to Stand Out in Crowded Inboxes

    … to email content have grown by 9 percent year over year in the past five years. Despite this growth, the rate of overall emails opened has dropped 3 percent. Even though these statistics are giving marketers mixed messages, email marketing is far from dead. There are simply more variables to consider when trying to reach your audience…

    Herbert Lui/ The Content Strategistin Display EMail Content How To's- 14 readers -
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