Personalized Content

  • Yahoo Launches Yahoo Newsroom News App on iOS, Android

    … a user first downloads the app, they can customize their experience by selecting the topics they care about from a list of suggested topics, like entertainment, finance and lifestyle. Once a user makes their initial selections, the app will present them with a personalized feed of news to read. In addition, the app’s Explore tab allows users to browse…

    AllTwitter- 34 readers -
  • Candid Anonymous Messaging App Launches on Mobile

    … Candid announced the launch of its anonymous personalized news and content sharing application on mobile. The app was designed to give users a place to chat about potentially controversial issues while remaining anonymous. Candid asks users to identify their interests by selecting topics such as politics, food, entertainment and more. From…

    AllFacebookin Facebook Twitter- 32 readers -
  • Degreed Preps to Launch Personalized Learning App on iOS

    … Learning technology company Degreed is preparing to launch its first native mobile application, which will combine content from a variety of “learning sources” into a personalized feed, based on each user’s interests. This content includes web articles, podcasts and YouTube videos, which are organized by topic. With Degreed, users will begin…

    AllFacebookin YouTube- 10 readers -
  • Build Sustainable Customer Relationships with Quality Content

    … the interaction to a transaction (e.g., “next best offer” based on what you just viewed online), not a relationship. Marketers need better tools for sustainable engagement. Brand storytelling and personalized content has the ability to achieve longer lasting relationships by enabling differentiated experiences. The rise of online and mobile purchases has…

    Marketing Technology Blogin EMail Content- 14 readers -
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