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Retailers are always in search of new customers, and social media is an untapped gold mine for customer acquisition. Research by CeBIT shows that 74 percent of consumers rely on social media to influence their purchasing decisions. One of the secrets to milking social media of buyers is social referrals, as 81 percent of consumers are influenced by their friends’ posts on soci ...
…, obviously, has seen his reputation destroyed, perhaps permanently. Beyond that, however, the media covering the NFL — and often dependent on it for access — are left scrambling to explain their roles in the mess. Sports Illustrated, for example, has built a media franchise around star NFL reporter Peter King, who was left apologizing for his…