Pew Internet

  • Pew Study: Low Income and Rural Populations Less Likely to Have Internet Access

    … The Internet has become an integral part of American life. Indeed, according to the latest Pew Internet demographics study, 84 percent of Americans have internet access. While the percentage of Americans with Internet access has remained largely the same since 2012, an analysis of 15 years of historical data indicates that the digital divide…

    Inside Facebook- 19 readers -
  • Millennials Outnumber Boomers: The Meaning For Marketers

    …; of these 24% are online “almost constantly” according to Pew Internet. According to BCG research (note: This data differs from Pew Internet results.) 67% of millennials access the Internet via their smartphones. 82% of millennials access the Internet via laptop computers. 47% of millennials access the Internet via tablets. Millennial communications…

    Heidi Cohen/ Heidi Cohen- 45 readers -
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