Pew Internet

  • Pew Study: Low Income and Rural Populations Less Likely to Have Internet Access

    … The Internet has become an integral part of American life. Indeed, according to the latest Pew Internet demographics study, 84 percent of Americans have internet access. While the percentage of Americans with Internet access has remained largely the same since 2012, an analysis of 15 years of historical data indicates that the digital divide…

    Inside Facebook- 17 readers -
  • Millennials Outnumber Boomers: The Meaning For Marketers

    … 5 Key Millennial Marketing Tips Based On Research Millennials now outnumber boomers. Dear marketers, while numbers vary based on how different organizations bracket the age groups, have no doubt that millennials are ascendent. And they think very differently from previous generations. As Ann Handley and C.C. Chapman point out in Content Rules…

    Heidi Cohen/ Heidi Cohen- 40 readers -