Phil Clement

  • Premium Publishers: How the Insurance Industry Learned to Love Content

    This piece is a modified excerpt from our latest e-book, “State of Content Marketing: Insurance.” Download the full e-book here. Until now, insurance agencies have survived by coloring inside the lines. In fact, their whole industry is built around avoiding risk. So it wasn’t exactly easy for them to drop old, traditional marketing strategies and jump headfirst into new content campaigns.

    Amanda Walgrove/ The Content Strategist- 24 readers -