Philip Defranco

  • Is Your Marketing House Built on a Rock or Sand?

    …-term strategy to keep the platform alive – even at the content producers’ expense. YouTube YouTuber Philip DeFranco has almost 5 million subscribers and over a billion and a half views on YouTube. He’s spent years fine-tuning his craft and has turned his vlog into a good living. Recently, however, he received notice that the site would no longer…

    Douglas Karr/ Marketing Technology Blog- 9 readers -
  • Discovery Digital Networks and The Success of Original Programming

    … and Animalist, and has led the acquisition of DeFranco Creative. Under his leadership, Discovery Digital Networks' streams have increased 400% and new franchises, including DNews, have flourished. Previously as CEO of Revision3, Louderback led the company through its acquisition by and integration with Discovery in 2012. Joining Revision3 in 2007…

    Greg Jarboe/ ReelSEO- 12 readers -