Phone Number

  • 4 Mistakes Businesses Are Making that Hurt Local SEO

    … absolutely vital to discover it and clean it up. This process is technically termed a ‘citation audit’. Citation audits generally begin with a combination of manual searches for NAP variants, plus the use of free tools like Moz Check Listing, which enable you to instantly assess the health of your NAP across some of the most important platforms…

    Miriam Ellis/ Marketing Technology Blog- 19 readers -
  • 4 Mistakes Marketers Make With Mobile Facebook Ads

    … or offers relevant to their situation. Or you can provide special offers to shoppers who have recently passed by a specific store–or are near or at a competitor’s location. Be sure that the content in the ad and on the landing page is hyper-localized, showing information–including address and local phone number–for that specific location. Mistake…

    Inside Facebookin Facebook Retargeting- 26 readers -
  • Why Did Facebook Revamp Its Places Page?

    … categories: Places listed on category pages feature information including a photo selected by users, name, phone number, address, hours, average price, reviews, average ratings and, if applicable, comments from friends. Recent reviews are featured under the tiles for places. Finally, a “more” section offers less popular categories, such as gyms…

    David Cohen/ AllFacebookin Social Facebook- 16 readers -
  • Do You Have a Tracked Phone Number on Your Website?

    …, such as calls, could cost companies millions in missed revenue opportunities. This infographic from Invoca provides background on why marketers need to think about their marketing data in terms of both calls AND clicks. An accompanying ebook provides actionable advice about how marketers can add call intelligence to their toolset, optimizing…

    Douglas Karr/ Marketing Technology Blogin Mobile- 14 readers -
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