• 3 Questions to Ask Before Developing Interactive Content Ideas

    … into your store is to create a fun game with a legitimate prize or incentive at the end—assuming you’re in an appropriate industry for a game, of course. When consumers play your game, they can win a prize or a special coupon just for playing (and claim the prize in-store, of course). The type of game you create depends on your target market’s…

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  • 3 Ways Interactive Content Can Help Brick and Mortar Stores

    … immediately when they visit the store. And like everyone that enters the Apple store with a curious mind, they look at other products and forge relationships with the Geniuses there. 3. Leverage Interactive Content Solely for Brand Awareness Although developing interactive content to be a resource is ideal, it doesn’t have to have utility to still…

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  • How Interactive Content Can Work for Your Brand

    … valuable planning resources. Many restaurants nowadays (most notably, fast food restaurants like McDonald’s and Chipotle), have meal planners and calculators that allow patrons to customize their meals based on nutritional content. Meal planners and calculators open up new and interesting options to health-conscious diners which, in turn, keeps…

    Relevancein Content How To's- 9 readers -
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